Written by NolanJanuary 29, 2018 If you’re already using social media to promote your business or offering then you may well be wondering what all the fuss is all about. If you’re not, and you’re relying on HTML email campaigns sent to lists of customers and potential customers, then 2018 is going to mark a
Written by NolanNovember 23, 2017 The rise of social and mobile – Target people not pixels. Firstly let’s start this off by saying unequivocally that the rise of social and mobile consumption is nothing new. Consumer time spent on mobile surpassed time spent on desktop in 2013 – That’s nearly five years ago… So, why are advertisers
Written by NolanNovember 20, 2017 I have a three-year-old Pug called Monty, and every day come rain or shine I take him out for a walk. He still looks like a puppy, from 100 yards away he can still draw people in and get them to crack a smile. It amazes me the attraction that
Written by NolanNovember 19, 2017 Social Media for B2B One thing we come up against time and time again when we’re asked to help a company with their social media promotion is the lack of imagination when it comes to telling stories about what that particular company does. It’s as if the simple fact they’re
Written by NolanNovember 19, 2017 At the time of writing, we’re roughly 7 months away from the introduction of GDPR or General Data Protection Regulation which comes into force on the 25th May 2018. A quick Google search for GDPR pulls up a host of PPC ads asking you “Are you ready for GDPR?” and
Written by NolanOctober 20, 2017 Do you know that brand advocacy is the most powerful element of your marketing strategy? Not top notch SEO, not expensive UX Design and not next generation Ai. None of these things come close to beating the voice of your existing customers, in fact, word of mouth can be attributed
Written by NolanOctober 13, 2017 Managing multiple blog posts that target the same keyword? What is cornerstone content? We’ve touched on the SEO power of blog posts elsewhere in the site, but something that occurs with many of our clients who have active blogs is that they often end up with multiple posts on their
Written by NolanOctober 12, 2017 Why is good content marketing so important? Let’s face it, your business needs content. And good content marketing will get you visitors through the door and showcase your expertise to potential clients.
Written by NolanOctober 5, 2017 Why do we use infographics? Well, given that recent reports tell us that the average human in 2017 has an attention span of 8 seconds (Stay with me), down from 12 seconds in the year 2000 – (Although this is open to debate), when we’re not actively trying to pay
Written by NolanOctober 3, 2017 How does building a content first approach to SEO benefit our client sites and why does this approach build real-world ranking longevity?
